How has gift buying changed since the beginning of the 21st century?

Gift buying has a long history. In fact, the act of giving gifts pre-dates civilisation itself, with primitive humans using gifts to show love and affection to others. Gifts of homemade food and handmade tools were commonplace during these early days.

Whilst the purpose of gift giving hasn’t changed since our caveman days, the gifts themselves have evolved dramatically. The turn of the 21^st century brought more changes to how we buy and give gifts. Here we take a closer look at modern day gift buying and giving in all its glory…

The benefits of giving gifts

As the saying goes “it’s better to give gifts than receive them”, and as a leading provider of gifts and gift ideas, we couldn’t agree more. There are many benefits that go hand-in-hand with gift buying and giving.

The act of giving a gift makes both giver and recipient feel happier and more positive about their own lives. Giving gifts has been linked to better mental health as a result, with the greater social connection felt proving beneficial for all involved.

How gift buying has changed

The giving of gifts hasn’t changed much since its early adoption, but the gift buying process has moved with the times. Thanks to our technologically driven way of life, gaining access to great gifts is easy. You can purchase and receive the most unique gifts at the touch of a button by shopping online, and more specifically, using services like ours.

Personalised gifts have been huge news since the turn of the 21^st century. By tailoring the gift to the likes of the recipient, you can make sure the present is unique to them.

Money versus gifts – a dilemma for givers

The turn of the 21^st century brought another trend to the forefront of the gifting industry. It is now very popular to give money as a gift, particularly to more difficult to buy for recipients, and couples celebrating an occasion jointly like a wedding or anniversary.

Giving money however isn’t always the best and most considerate idea. An actual present that has been chosen with thought always trumps a monetary gift.

Shopping for the perfect gift?

Instead of trawling the net for the perfect present, why not use our gift service? We offer a full range of fabulous gifts for the home and garden, all with free delivery when you spend £30 or more. Shop with us today.